Performance Marketing Agency
Performance marketing for service businesses. We handle the marketing. You handle the work.
Proof · Real Numbers
Three CT operators, three industries, three problems we fixed. Names withheld — the numbers speak for themselves.
Case Study · HVAC
Litchfield County, CT
Challenge
Quiet shoulder season, leaning hard on referrals, no consistent install pipeline.
What we ran
Meta lead-gen campaigns + a rebuilt quote page + AI Voice Rep for after-hours.
Cost per install booked
Installs booked in 60 days
Return on ad spend
Case Study · Roofing
New Haven County, CT
Challenge
Spending $3k/mo on shared lead platforms with a 6% close rate.
What we ran
Exclusive Meta + Google Search funnel, ZIP-targeted to high-roof-age neighborhoods.
Close rate on booked appts
Cost per qualified lead
Shared leads since launch
Case Study · Electrical
Fairfield County, CT
Challenge
Lost roughly 4 high-ticket calls a week to voicemail after 5pm.
What we ran
AI Voice Receptionist + dedicated panel-upgrade landing page + Google LSAs.
After-hours calls answered
Panel jobs booked / month
Recovered revenue in 90 days
Client Words
I was burning $1,800/mo on a guy in Tampa who couldn't tell a furnace from a water heater. Switched to Digi Social in February and we're booked into May. Phone hasn't stopped.
Skeptical at first — every agency promises the moon. Two months in we shut down our HomeAdvisor account because we don't need the shared leads anymore. That's the proof.
The AI voice rep is the part nobody talks about enough. Caught three after-hours calls last weekend. One was a $4,200 panel job. Paid for the whole month right there.
I wanted someone who'd just run it. They run it. I see the leads come in, my crew shows up, I sign the checks. That's the whole pitch and they actually deliver on it.
We only take on a handful of new clients per month.
Digi Social is a performance marketing agency built for local service businesses and tradesmen across Connecticut. We help plumbers, electricians, HVAC companies, cleaners, builders, contractors, roofers, landscapers, med spas, auto detailers, and other home and commercial service providers fill their calendars with qualified leads. Every system we deploy — websites, Meta ads, social media management, and AI voice receptionists — is engineered around a single number: how many booked jobs end up on your schedule this week. We currently serve 54 businesses, have generated 4,000+ leads, and influenced over $2.2M in revenue for our clients.
Our four core services include conversion-built websites that turn visitors into booked jobs, fully managed Meta ads (Facebook and Instagram) that deliver qualified leads daily, social media management with consistent posting and stories that build trust and keep you top of mind, and a 24/7 AI voice receptionist that answers every call and books every job so you never miss a lead. Everything runs under one roof — one team, one bill, one accountable point of contact.
The Digi Social Growth System is our proprietary four-step framework: (1) Traffic — Meta ad campaigns that put your offer in front of the people most likely to book at the lowest cost per qualified lead. (2) Conversion — landing pages engineered to turn clicks into enquiries fast. (3) Monetization — sales follow-up, qualification, and booking systems that turn enquiries into paying jobs. (4) Optimization — continuous testing and scaling of what works. We are outcomes-obsessed, judged on leads booked rather than posts published or impressions served, and we never lock clients into long contracts.
Connecticut coverage: We serve service businesses across all 169 cities and towns in Connecticut, including Fairfield County, Litchfield County, Hartford County, New Haven County, New London County, Middlesex County, Tolland County, and Windham County. If you run a home-services or local service company anywhere in CT and want a marketing partner that actually understands your customers, margins, and sales cycle — that's us.
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